Creating a Brand

Creating a Brand

to

Online

BIPC@worcestershire.gov.uk

Free

If the current way of working is forcing or simply prompting you to re-think what your business is all about, this workshop could be for you

Brand specialists Rob Harrison and David Wilson of Glued will be running a 90 minute interactive session (using Zoom’s breakout rooms).

Using Simon Sinek’s ‘Why?’ and along with likeminded business people you will examine the ‘what, how and why’ of your business.

About this event

Who should attend?

This workshop is ideal for new businesses and owners of existing businesses who are having to grapple with significant changes in the markets in which they operate or/and in the way they have to operate.

What will you learn?

By digging deep you will reveal the emotive reasons why your business is successful and how you are motivated as part of that. You will work towards a compelling and succinct articulation of your business’s valuable difference.

What will the outcome be for you?

You will have the rationale and resources to put together a wide range of marketing materials and have a distinctive stance on a wide range of prevailing topics. From an elevator pitch, through digital messaging and conventional marketing tools.

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